Description: Note: Any images shown are stock photographs and product may differ from what is shown. You are purchasing a Good copy of 'Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition'
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Location: Interlochen, Michigan
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Release Year: 2011
Book Title: Advertising and Promotion: An Integrated Marketing Communicati...
Number of Pages: 864 Pages
Publication Name: Advertising and Promotion : an Integrated Marketing Communications Perspective
Language: English
Publisher: McGraw-Hill Higher Education
Subject: Marketing / General, Advertising & Promotion
Publication Year: 2011
Item Height: 1.4 in
Item Weight: 67.8 Oz
Type: Textbook
Subject Area: Business & Economics
Author: George E. Belch, Michael A. Belch
Item Length: 11.6 in
Item Width: 8.3 in
Format: Hardcover