Crowdsourcing: How the Power of the Crowd is Driving the Future of Business by J

Description: Crowdsourcing by Jeff Howe Jeff Howe coined the word Crowdsourcing in a 2006 article for Wired magazine to describe the way in which the Internet has broken down traditional employer/employee relationships to create vibrant new enterprises that are staffed by informal, often large gatherings of enthusiasts. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description First there was The Long Tail. Now Crowdsourcing defines the next Internet revolution.Jeff Howe coined the word Crowdsourcing in a 2006 article for Wired magazine to describe the way in which the Internet has broken down traditional employer/employee relationships to create vibrant new enterprises that are staffed by informal, often large gatherings of enthusiasts. A few weeks before the article hit the newsstands, a Google search for the word Crowdsourcing returned zero results. One month after the article appeared, the same search returned nearly 500,000 hits.These days anyone and everyone can write book reviews on Amazon, post videos on Youtube, come up with new uses for Google maps or design T-shirts for Threadless. What makes this phenomenon so remarkable is that it is starting to transform the way many companies operate and to change their relationship with their customers- iStockPhoto.com has revolutionised the world of digital photography; Cambrian House is having a profound impact on the way films get made; Second Life has created a vast, profitable business with only a few formal employees but thousands of dedicated contributors. Moreover this revolution is rapidly changing our culture, introducing a consumer democracy that has never existed before.Jeff Howe has now followed up his initial, ground-breaking article with months of research, and the result is a book that will define the next stage of the Internet revolution. Notes With the internet changing how companies operate, as well as our relationship with them, Howe looks at the next stage of the internet revolution. Back Cover Crowdsourcing noun 1 the act of taking a job traditionally performed by employees and outsourcing it to an undefined, generally large group of people in the form of an open call. 2 the buzzword we all need to understand. ... Howe is an informed and enthusiastic guide to the new collaborative creativity. The Times It is carefully researched and crisply written, and the phenomenon it describes is here to stay. Management Today Jeff Howe has captured a complex and vital change in the business landscape: in the next few years, your customers could become your collaborators, or your competitors. His ability to weave story and strategy together makes Crowdsourcing a readable and indispensable guide to this new world. - Clay Shirky, author of Here Comes Everybody Beyond the widsom of crowds is the work of crowds, a powerful and transformative source of creativity and an economic engine that defies traditional rules. Jeff Howes guide to crowdsourcing - to use his perfect coinage - is insightful, fun, and indispensable to those who want to understand, or participate in, this amazing phenemonon. - Steven Levy, author of Hackers and The Perfect Thing Author Biography Jeff Howe is a contributing editor at Wired magazine, where he covers the entertainment industry among other subjects. Before coming to Wired he was a senior editor at Inside.com and a writer at the Village Voice. In his fifteen years as a journalist he has travelled around the world working on stories ranging from the impending water crisis in Central Asia to the implications of gene patenting. He has written for US News & World Report, The Washington Post, Mother Jones and numerous other publications. He lives in Brooklyn with his wife and daughter. Review An informed and enthusiastic guide to the new collaborative creativity * The Times *It is carefully researched and crisply written, and the phenomenon it describes is here to stay * Management Today *Howe is certainly on to something * Financial Times *Jeff Howe has captured a complex and vital change in the business landscape: in the next few years, your customers could become your collaborators, or your competitors. His ability to weave story and strategy together makes Crowdsourcing a readable and indispensable guide to this new world -- Clay Shirky, author of Here Comes EverybodyBeyond the widsom of crowds is the work of crowds, a powerful and transformative source of creativity and an economic engine that defies traditional rules. Jeff Howes guide to crowdsourcing - to use his perfect coinage - is insightful, fun, and indispensable to those who want to understand, or participate in, this amazing phenemonon -- Steven Levy, author of Hackersand The Perfect Thing Promotional First there was The Long Tail. Now Crowdsourcing defines the next Internet revolution. Review Text An informed and enthusiastic guide to the new collaborative creativity Review Quote An informed and enthusiastic guide to the new collaborative creativity Promotional "Headline" First there was The Long Tail . Now Crowdsourcing defines the next Internet revolution. Details ISBN1905211155 Author Jeff Howe Pages 320 Year 2009 ISBN-10 1905211155 ISBN-13 9781905211159 Format Paperback Imprint Random House Books Subtitle How the Power of the Crowd is Driving the Future of Business Place of Publication London Country of Publication United Kingdom DEWEY 658.405802854678 Media Book Publisher Cornerstone Language English Publication Date 2009-04-02 Short Title Crowdsourcing UK Release Date 2009-04-02 AU Release Date 2009-04-02 NZ Release Date 2009-04-02 Narrator Susan McInearny Translator John Crowfoot Birth 1939 Affiliation Associate Professor of Psychiatry, Bipolar Clinic and Reseach Program, Massachusetts General Hospital Position Associate Professor of Psychiatry Qualifications M.D. Alternative 9781448166404 Audience Professional & Vocational We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 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