Glencoe Marketing Essentials, Hardcover by McGraw-Hill Education (COR), Brand...

Description: Glencoe Marketing Essentials, Hardcover by McGraw-Hill Education (COR), ISBN 0021401101, ISBN-13 9780021401109, Brand New, Free shipping in the US Marketing Essentials provides an introduction to the theory and practice of marketing and explains the core functions of marketing. The program is correlated to the latest national marketing standards, incorporates academic content and research-based reading strategies throughout the text, and meets Perkins standards for academic rigor, relevancy, and relationships. The 2016 copyright includes updated content on the growth of online advertising and strategies, decline of print newspapers, social media marketing strategies, privacy and identity protection, and web analytics.

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End Time: 2024-12-26T11:25:58.000Z

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Book Title: Glencoe Marketing Essentials

Number of Pages: 1000 Pages

Language: English

Publication Name: Glencoe Marketing Essentials, Student Edition

Publisher: Mcgraw-Hill Education

Subject: General

Publication Year: 2015

Item Height: 1.6 in

Item Weight: 81.9 Oz

Type: Not Available

Item Length: 11.1 in

Subject Area: Référence

Author: Grady Kimbrell, Lois Farese

Item Width: 8.8 in

Series: Marketing Essentials Ser.

Format: Book, Other