Managing Global Strategy: Developing An Effective Strategy In International...

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Managing Global Strategy: Developing An Effective Strategy In International BusinessISBN13:9780367462857ISBN10:0367462850Author:Johnson, William H. a. (Author)Description:This Concise, Practical Textbook Clearly Explains How To Go About Developing And Implementing A Global Strategy For Any Organization, From Born Global Start-Ups, To More Established Large Companies Struggling To Manage Their Global Extensions, To Nonprofits Including Non-Governmental Organizations (Ngos) And Charities Written Clearly And Concisely, This Volume Brings Together Multiple Tools, Models And Frameworks Into One Resource To Guide A Successful Global Strategy Development And Implementation Process Issues Covered Include: - Internal And External Environmental Analyses; - Cross-Cultural Communication; - Structural Considerations; - Leadership And Motivation; - Foreign Market Entry, Mergers, Alliances And Acquisitions Upper-Level Undergraduate And Postgraduate Students Of Global Business Will Appreciate This Accessible Guide To A Highly Complex Endeavor, As Will Practicing Managers In Global Organizations Seeking A Ready Reference Instructors Will Also Value The Outline Of A Semester-Long Project Keyed To The Book, Developed And Tested By The Author Binding:Paperback, PaperbackPublisher:RoutledgePublication Date:2020-10-22Weight:0.57 lbsDimensions:0.4'' H x 9'' L x 6'' WNumber of Pages:170Language:English

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Location: USA

End Time: 2024-11-23T15:57:28.000Z

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