Description: Further DetailsTitle: Designing EmotionCondition: NewSubtitle: Methods and Strategies for DesignersISBN-10: 3035623856EAN: 9783035623857ISBN: 9783035623857Publisher: BirkhauserFormat: HardbackRelease Date: 08/22/2022Description: Strategies for the design process considering emotions. How does design make the indestructible character of a drill tangible? Why does a brand become a trusted friend? And what emotions should intelligent gardening tools actually radiate? The accurate communication and design of emotional worlds remain one of the greatest challenges for companies and professional design. Designing Emotion offers practical support here. Based on current research from neuroscience and psychology, the book presents tools for systematically analysing emotions and controlling them through precise use of form, colour and material. In addition to case studies and interviews, this edition offers insights into the design practice of successful companies. Provides professional design instruments for influencing emotions Includes a folding poster for the use of “emotion grid” With exclusive interviews, practical examples and analyses Available in English and German (Emotion gestalten, ISBN 9783035623840)Language: EnglishCountry/Region of Manufacture: CHItem Weight: 715gAuthor: Mareike Roth, Oliver SaizGenre: Fashion & DesignItem Height: 170mmItem Length: 220mmRelease Year: 2022 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: Designing Emotion
Title: Designing Emotion
Subtitle: Methods and Strategies for Designers
ISBN-10: 3035623856
EAN: 9783035623857
ISBN: 9783035623857
Release Date: 08/22/2022
Release Year: 2022
Country/Region of Manufacture: CH
Genre: Fashion & Design
Number of Pages: 240 Pages
Language: English
Publication Name: Designing Emotion : Methods and Strategies for Designers
Publisher: DE Gruyter Gmbh, Walter
Item Height: 0.6 in
Subject: Graphic Arts / Branding & Logo Design, General, Graphic Arts / General
Publication Year: 2022
Item Weight: 25.2 Oz
Type: Textbook
Item Length: 9.8 in
Author: Mareike Roth, Oliver Saiz
Subject Area: Design
Item Width: 5.9 in
Format: Hardcover