Description: Motoring the Future : Vw and Toyota Vying for Pole Position, Paperback by Wimmer, Engelbert, ISBN 134933524X, ISBN-13 9781349335244, Like New Used, Free shipping in the US The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.
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Book Title: Motoring the Future : Vw and Toyota Vying for Pole Position
Number of Pages: Xiii, 272 Pages
Language: English
Publisher: Palgrave Macmillan The Limited
Publication Year: 2011
Topic: International / General, Production & Operations Management, Strategic Planning
Illustrator: Yes
Genre: Business & Economics
Item Weight: 15.7 Oz
Author: E. Wimmer
Item Length: 9.3 in
Item Width: 6.1 in
Format: Trade Paperback
