Description: Neurogastronomy : How the Brain Creates Flavor and Why It Matters, Paperback by Shepherd, Gordon M., ISBN 0231159110, ISBN-13 9780231159111, Like New Used, Free P&P in the UK Leading neuroscientist Gordon M. Shepherd embarks on a paradigm-shifting trip through the "human brain flavor system," laying the foundations for a new scientific field: neurogastronomy. Challenging the belief that our sense of smell diminished during as humans evolved, Shepherd argues that this sense, which constitutes the main component of flavor, is far more powerful and essential than previously thought. Shepherd connects his research to trends in nutrition, dieting, obesity, and the challenges that many face in eating healthily. He concludes with human perceptions of smell and flavor and their relationship to the neural basis of consciousness.
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Book Title: Neurogastronomy : How the Brain Creates Flavor and Why It Matters
Item Height: 229 mm
Item Width: 152 mm
Author: Gordon M. Shepherd
Publication Name: Neurogastronomy: How the Brain Creates Flavor and Why It Matters
Format: Paperback
Language: English
Publisher: Columbia University Press
Subject: Science, Biology, Psychiatry
Publication Year: 2013
Type: Textbook
Number of Pages: 288 Pages