Description: This book delves into the world of public relations, exploring its evolution from the early 20th century to the mid-20th century. It offers a comprehensive look at the life and work of a pioneering figure in the field, highlighting his contributions as a practitioner, theorist, and educator. Through an extensive bibliography, the book traces the development of public relations as a recognized profession, showcasing its growing influence across various sectors of American society. The author's insights shed light on the changing dynamics between industries, government agencies, and the public, emphasizing the increasing importance of public opinion in shaping policies and actions. The book explores the ethical considerations and responsibilities of public relations counsel, underscoring the need for transparency and accountability in managing public perception. With its rich historical context and in-depth analysis of key concepts, this book provides valuable insights into the power of public relations in shaping modern society. By examining the strategies and techniques employed by a leading figure in the field, readers gain a deeper understanding of how public opinion is formed and influenced, ultimately shaping the course of history. Forgotten Books publishes hundreds of thousands of rare and classic books.This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works. This text has been digitally restored from a historical edition. Some aesthetic errors may persist, however it has been deemed that any such will not detract from the work's significant historical value. The digital edition of all books may be viewed on our website before purchase.
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Original Language: English
Country/Region of Manufacture: America
Narrative Type: Nonfiction
Intended Audience: Adults
Personalize: No
Inscribed: No
Ex Libris: No
Personalized: No
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Type: textbook
Book Title: Public Relations, Edward L. Bernays and the American Scene : Annotated Bibliography of and Reference Guide to Writings by and about Edward L. Bernays (Classic Reprint)
Number of Pages: 102 Pages
Language: English
Publisher: Forgotten Books
Topic: History & Theory
Publication Year: 2015
Item Height: 0.2 in
Illustrator: Yes
Genre: Political Science
Item Weight: 5.1 Oz
Item Length: 9 in
Author: Edward L. Bernays
Item Width: 6 in
Format: Trade Paperback