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Book Title: Storytelling : Branding in Practice Hardcover
Number of Pages: VI, 254 Pages
Language: English
Publication Name: Storytelling : Branding in Practice
Publisher: Springer Berlin / Heidelberg
Subject: Marketing / General
Publication Year: 2010
Type: Textbook
Item Weight: 27.5 Oz
Author: Philip Munch, Christian Budtz, Stephen Blanchette, Klaus Fog
Item Length: 9.4 in
Subject Area: Business & Economics
Item Width: 6.6 in
Format: Hardcover