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Publication Name: McGraw-Hill Education
Edition: 2
Book Title: Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition
Number of Pages: 928 Pages
Language: English
Publisher: Mcgraw-Hill Education
Item Height: 2.8 in
Publication Year: 2012
Topic: Training, Marketing / General, Public Relations, Management, Sales & Selling / General
Features: Revised
Illustrator: Yes
Genre: Business & Economics
Item Weight: 62.4 Oz
Author: Clarke L. Caywood
Item Length: 9.9 in
Item Width: 8.4 in
Format: Hardcover