Description: Uncopyable : How to Create an Unfair Advantage over Your Competition, Paperback by Miller, Steve, ISBN 1640951709, ISBN-13 9781640951709, Like New Used, Free shipping in the US What separates average businesses from extraordinarily successful ones? Better product? Nope. Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-than-you" version on the market faster than you can say "Usain Bolt." Better customer service? Guess what? All of your competitors say they provide the best customer service. It's a wishy washy phrase ... a vague generality with no meaningful specific. Better pricing? You're kidding, right? The company that lives on price dies on price. Harsher reality: Almost all industries today struggle with the increasing commoditization of their products and services, putting considerable pressure on prices and margins, leading to fiercer competition. The Solution? You must create an Uncopyable Attachment with your customers. They must see you as not only delivering a superior product but also as a high-value relationship they simply cannot get anywhere else. In Uncopyable, Steve Miller compellingly argues that new advantage isn't found by going "outside the box" - you must actually build your own box. Uncopyable will guide you to achieving an unfair and enduring competitive advantage.
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End Time: 2024-11-02T20:04:04.000Z
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Book Title: Uncopyable : How to Create an Unfair Advantage over Your Competition
Number of Pages: 185 Pages
Language: English
Publisher: Sound Wisdom
Topic: Marketing / General, Customer Relations, General, Sales & Selling / General
Publication Year: 2020
Genre: Self-Help, Business & Economics
Item Weight: 0.5 Oz
Author: Steve Miller
Item Length: 9 in
Item Width: 6 in
Format: Trade Paperback