Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Understanding Intellectual Property RightsISBN13:9781497517745ISBN10:1497517745Author:U S Government (Author)Description:(This is a RePrint) - In The Early 2000S, Commerce Electronics Corp (Cec) Noticed That Its European Sales Had Begun Dropping For No Apparent Reason Cec, A Small Maker Of Control Panels For High-End Kitchen Appliances, Was Perplexed Because Europe Had Always Been A Predictable Source Of Revenue Soon, Cec Discovered That A Chinese Company Was Counterfeiting Its Products, Going So Far As To Print Cec's Name, Address, And Catalog Number On The Fake Control Panels As A Result Of The Counterfeiting, Cec Estimates That It Has Lost Approximately 10 To 12 Jobs So Far And $1 Million In Annual Revenue, A Lot For A Small Company Companies Like Cec Have A Lot To Lose From Infringement Of Intellectual Property Rights (Iprs) They Suffer Lost Sales, They Pay To Replace The Defective Fake Counterfeits, They May Be Sued For Personal Injury From The Defective Counterfeit Products, And Perhaps Most Damaging Of All, The Goodwill And Reputation Of The Company, Often Developed Over Many Years, Are Eroded This Course Is Designed To Help Small Businesses Take Steps To Protect Themselves Against The Type Of Losses That Cec And Many Others Have Suffered As A Result Of Ipr Infringement Within The United States And Abroad Although This Course Is Designed For Small Businesses, The Information Presented Is Useful For All Businesses, Large Or Small Binding:Paperback, PaperbackPublisher:Createspace Independent Publishing PlatformPublication Date:2014-04-02Weight:0.42 lbsDimensions:0.15'' H x 11'' L x 8.5'' WNumber of Pages:72Language:English
Price: 12.08 USD
Location: USA
End Time: 2024-11-21T13:19:47.000Z
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Book Title: Understanding Intellectual Property Rights
Number of Pages: 70 Pages
Language: English
Publisher: CreateSpace
Topic: Intellectual Property / General
Publication Year: 2014
Item Height: 0.2 in
Genre: Law
Item Weight: 8.3 Oz
Author: U. S. U.S. Government
Item Length: 11 in
Item Width: 8.5 in
Format: Trade Paperback