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Publication Name: Pearson Education, Limited
Publisher: Prentice Hall PTR
Topic: Advertising & Promotion
Book Title: Winning Direct Response Advertising : How to Recognize It, Evaluate It, Inspire It, Create It
Publication Year: 1986
Number of Pages: 397 Pages
Language: English
Illustrator: Yes
Genre: Business & Economics
Author: Joan Throckmorton
Format: Hardcover